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Showing posts from June, 2020

How You Can Optimize Your Ecommerce Store With Shopify

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Want your Shopify store to rank in Position 1 on Google? Regardless of the platform, the equivalent SEO standards apply if you want your e-commerce store to be found in search results. Launching Your Shopify store Before you purchase or install a theme, check that it won't hurt your speed and execution as these variables will incredibly influence SEO. Run the theme URL through a tool like GTMetrix or Web Page Test . While the numbers will be different in your store, it will give you a thought of the resource demand of the core theme you're expanding on. Specialized SEO Without a strong foundation, SEO is only covering on a heap of rubble. Yet, when you fabricate, strengthen, and keep up a strong foundation, SEO changes will add that brightening thrives to separate you from the opposition. On-page Optimizations in Shopify Shopify makes it easy to set your basic on-page details directly in the backend. Navigate to Sales Channels > Online Store > Pre...

How To Add Personalized Product Recommendations to Shopify Store to get More Conversions

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A large number of shoppers have chosen, recommended, or paid more for a brand that provides a personalized shopping experience. Displaying recommendations should be a priority when setting up your Shopify store. Apps like Wiser simplify your task, allowing you to choose the kind of recommendation you want to display and place them in different parts of your store. With this blog, we’ll get into the different kinds of personalized product recommendations you can add to your Shopify store and the different best practices for setting them up, including where to place them. 1. Frequently Bought Together Frequently Bought Together’ widgets show bundle offers to shoppers, nudging them to checkout with a higher cart value. For instance, it would recommend a pair of pants on a product page. Placement: Place the ‘Frequently Bought Together’ widget on specific products that have this bundle offer available. You can also show it on the cart page when a shopper has added a product th...

Understand How Shopify's New App Can Help Customers To Find Local Stores Easily

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Shopify is one of the leading eCommerce platform these days which provides you a number of features like a user-friendly interface, shopping cart, order management, dropshipping blog integration, a huge theme store to select the best theme for your store, email templates, multiple payment gateways, shipping carriers and lot more. Here we are discussing Shopify's new app, a consumer app that lets users discover local businesses, receive relevant product recommendations from their favorite brands, check out effortlessly, and track all their online orders. The app has a search feature that lets consumers find local stores and access their pickup and delivery options. The Shop app makes it easy for consumers to ask a question or make a return. Auto-tracking of orders and receipts, storing them in a single place and accessing policies and returns with one tap are par for the course for any mobile shopping app, observed Rebecca Wettemann, principal at Valoir "T...

In-Store Strategies to Upsell and Cross-Sell Products With Product Recommendations like Amazon Does

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Before Start Let's Understand what are Upsell and Cross-Sell Campaigns? Upselling is a strategy where you influence the customer to purchase more expensive items, upgrades, or other add-ons to increase the order value. While Cross-selling is when you promote a different product or service to a customer to increase their order value. Unlike upsell, cross-sell allows the merchant to sell more items. The tactic is usually used to show shoppers that they must own the recommended product since it complements the product that they were intending to buy. 1. Homepage Recommendations Amazon’s homepage is filled with smart personalized product recommendations that the shopper can’t help but browse through and eventually convert on. You can easily set up homepage recommendations using Wiser. We recommend adding the New Arrivals widget and the Recently Viewed widget to your Shopify storefront. This will cater to both new and returning customers. 2. Product Page Rec...